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Cogent Skills

Gold Standard animated film

The Gold Standard is a competency framework for people working in the science-based industries, setting out industry standards for expected levels of on-the-job performance in key roles.

We were commissioned by Cogent Skills to design and develop a short animated film highlighting the advantages for companies of adopting the Gold Standard framework. We used a series of playful character illustrations to bring the framework to life, while at the same time focusing on the benefits for businesses in terms of raising skills levels.


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